Business Juice: Business and Marketing news, FREE resources & honest conversations to fuel your business.


BUSINESS JUICE: Business and Marketing news, FREE resources & honest conversations to fuel your business. For Christ's glory!

Hello Reader,

As exciting as it is to run your own business, it can take many attempts to get it right. That is a great way to learn. But there are some things, I wish I had done better when launching my very first business in Vienna, Austria.

As a mom of three very little children, at the time, I wanted to set up a business to help support our family. Coming from a corporate background, I knew what corporates needed in terms of marketing and communication. I launched straight in and offered my services.

I had some great exchanges with some of the leadership I met, and they were very much interested in the content I had to offer. But, what I was lacking was a clear understanding of the procurement process and timeline to get a decision.

For an entrepreneur like me with three little ones depending on me, this created a huge issue. But realizing the changes I needed to make, I went back to the drawing board and succeeded in reaching clients whose process was more in line with my own needs to come to agreements more swiftly.

Read more about it in our latest blog post on "Why Small Businesses Fail" and download our FREE Essential Business Planning template. It offers a great way to get your own planning on track.

I hope your week gets off to a wonderful start! Have a read of some of the business and marketing news around the globe and, if you have not read it yet, tap into our opinion on 2024 Market Trends.

Jutta Devenish, CEO
DEVENISH &MASTERS.

Rooting all things in the Word of God

Each one should test their own actions. Then they can take pride in themselves alone, without comparing themselves to someone else, 5 for each one should carry their own load. Galatians 6:4-5

From around the globe

AI Bias in the news

Google last week paused its Gemini artificial intelligence image generation. Social media users called it out for generating inaccurate images of historical figures like the US founding fathers as people of color.

Why people start Businesses, by state infographic

Business Juice for your business

Why small businesses fail

Head over heels with your new business idea? Lack of time invested in planning it through, could cost you. Get our Business Planning template to help you not only get things started, but do so successfully.

Market Trends 2024

Politics in 2024 is particularly fraught with tension. This and continued pressures on consumers to fit the bill for...

Personal Coach

We offer a variety of coaching solutions to suit your needs. You might be surprised that we also offer coaching outdoors. Call us to find out how we can help you!

Just one question before you go!

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